Only Connect: Podcasting corporate stories

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Only connect! That was the whole of her sermon. Only connect the prose and the passion, and both will be exalted, and human love will be seen at its height. Live in fragments no longer. Only connect, and the beast and the monk, robbed of the isolation that is life to either, will die.
E.M. Forster, Howards End

Wednesday, September 28, 2005

Podcasting corporate stories

The Storytellers' Chris Spencer links to Steve Smith on why podcasting helps companies communicate. Smith believes podcasting is all about remembering how to tell good stories:

Old fashioned storytelling may be the most engaging uses of podcasting within the corporation.

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